Sonatel official says controversial tax will cut revenues by 10%
France Telecom (FT) has thrown down the gauntlet in the country’s
mobile market with the launch of a low-cost niche brand, dubbed Sosh, as it looks to pre-empt the upcoming arrival of a new player in the shape of Iliad Mobile. FT’s new brand
offers ‘tweaked’
mobile models to reduce costs, no
handset subsidies, no contract lock-ins and a 100%
online billing and sales/service facility.
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